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02/12/2013 at 2:57 pm #11710Kevin TigheOfflineRegistered On: 02/11/2013Topics: 19Replies: 0Has thanked: 0 timesBeen thanked: 0 times
the back and front had laid siege to the dental office.
I had just returned from consulting a new client where an epic conflict between the back and front had laid siege to the dental office. The doctor thought this “Clash of the Titans” would quickly blow over. Instead it blew up.And what was this battle over?
Chart colors.
Did you say, “Chart colors?”
I’m afraid so.
You see, one of the back office dental staff had “issues” with one of the dental front desk. This turned into a joust over what color the charts should be. So from that point on, when the back office person took a patient up front, guess what happened? Nothing. She simply left the patient with his chart at the front desk and left. It makes sense when you think about it. Who wants to talk to the person you’re engaged in mortal combat with? And these two staff members thought that the patients didn’t notice. Yeah, right. So like in most wars it’s the civilian population that suffers the most.
Tell me, have you ever walked into a business and noticed two semployees that didn’t get along? How did it make you feel? When you saw those two people argue, what was your impression of the business itself? Oh yeah, I bet you said, “This is fun I’ve gotta come back to this place!”
OK, back to my new client. He was beside himself and didn’t know what to do with this problem. I told him he didn’t need to anything with that problem.
He barked, “Are you kidding? I’m pulling my hair out here! What do you think I hired you for?”
I took a deep breath and told him, “I understand, but there’s a much bigger problem in the dental practice.”
“What could be a bigger problem than this???” he growled.
I took an even bigger breath and told him, “The bigger problem is you.”
My new client was jolted backwards as if a thunderbolt from Zeus had hit him between the eyes. He stared at me blankly. Then it began to sink in. He was the one who had allowed a skirmish to turn into all out warfare, all because he wanted to be a nice guy.
Dealing with dental staff issues is not fun. I think it’s what dentists like the least about owning a dental practice. But there are correct procedures you can learn that will get the warriors in your office working as a team instead of battling each other. Before you find yourself calling upon Athena, the Greek Goddess of Wisdom, to help sort out your next Trojan War, do yourself a favor and consider taking our complimentary dental practice analysis
04/12/2013 at 9:00 am #16789site_adminOfflineRegistered On: 02/09/2011Topics: 90Replies: 101Has thanked: 23 timesBeen thanked: 1 timeYou could not have said it better. This is a problem with many offices.In fact right now in my clinic there is minor skirmish between two of my staff over aprons. Now before it blows up into world war 3 I am going to buy them new aprons with both the warriors getting exactly the same kind of aprons.
On a more basic level many dentists are ‘soft guys" and that is why they are liked by their patients. This spills over in managing their clinics, staff and finances also.
Dentists must realize that to manage patients you need "spft skills" but to manage a practice you need "hard skills".
Regards,
Veerendra Darakh
For one to one consultations on dental practice growth and practice management please contact : todaysmedicalmarketing@gmail.com
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